RE/MAX rings the bell


  • Denver-based RE/MAX went public about a month ago.
  • This morning, Dave Liniger rang the opening bell at the NYSE.
  • The stock trades under the symbol of RMAX.
  • Link to video at the end of this blog.


Dave and Gail Liniger take center stage a they ring the opening bell at the New York Stock Exchange.

Dave and Gail Liniger take center stage a they ring the opening bell at the New York Stock Exchange.

This morning, Dave Liniger, the co-founder of RE/MAX and other executives of the Denver-based company, rang the opening bell on the New York Stock Exchange.

“It was really fun,” Liniger said from New York.

“We were here for the opening day of trading about a month ago, but today was all fun and no work at all.”

Liniger and his team met for breakfast at 8 a.m. on the floor and then went to the podium to ring the bell.

“After that, it was a lot of photo sessions with our key officers and franchise operators,” Liniger said.

“This is another chapter in the history of RE/MAX,” Liniger said.

“It is kind of interesting to think back that Gail (his wife) and I founded this company in the Denver Tech Center almost 41 years ago. Now, we are in almost 100 countries. There has been a lot of milestones between where we started and where we are today and this was another one.”

RE/MAX changed the real estate industry by popularizing the so-called 100 percent commission structure for brokers.

“We have been through good times and bad times, but it has always been an adventure.” Liniger said. “It’s been a thrilling ride.”

One thing he has not paid attention to is the stock price of the company, which trades under the symbol RMAX.

“No, I made up mind before we even went public that I wasn’t going to be looking at the ticker tape every day and see how the stock is doing,” Liniger said.

After the market closes on Wednesday, RE/MAX will release its first earnings report. Margaret Kelly, the CEO of RE/MAX and other officials, will answer questions from analysts on Thursday morning.

Liniger will catch a plane this afternoon and head back to Denver.

“I’ll be back in my office in the Tech Center the first thing tomorrow morning. It will be business as usual.”

To watch a video of the bell-ringing, please visit NYSE

Have a story idea or real estate tip? Contact John Rebchook at is sponsored by Universal Lending, Land Title Guarantee and 8z Real Estate. To read more articles by John Rebchook, subscribe to the Colorado Real Estate Journal.


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John Rebchook

John Rebchook has more than 30 years of experience in writing and communications. As the Real Estate Editor for the Rocky Mountain News, he wrote about residential and commercial real estate for 26 years. He has won numerous awards for business stories and columns that he wrote, both as an individual and part of teams. In addition to real estate, he also covered economic development, banking and financing, the airlines, and cable TV for the Rocky. In addition, he was one of the original freelance writers for, covering commercial real estate for the Internet publication.

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